Dr. Martens Newcastle Celebrate The Spirit of '69 with Ska Band 'Too Spicy'

SOUTH SHIELDS ska outfit, Too Spicy, surprised shoppers across Newcastle city centre last weekend with a unique approach to busking. Rather than collecting money, the band’s guitar case was full of flyers for the Dr. Martens store on Grainger Street. The five-piece performed their distinctive blend of reggae, dub and ska at several iconic locations across the city, including: Grey’s Monument, Northumberland Street, The Quayside, Central Station, Life Centre and Times Square. The last port of call on their whistle-stop busking tour was outside the Dr. Martens Newcastle store. Dr. Martens Newcastle’s Rosie Ward, commented: “Dr. Martens and good music go hand-in-hand. The Newcastle store is proud to support local bands, and we were thrilled that Too Spicy entertained shoppers on Saturday. It was great to get people dancing in the street – they certainly weren’t expecting to find the Dr. Martens flyers in the band’s guitar case!” The British clothing and footwear brand has been synonymous with music and subculture for over 50 years. The Newcastle busking activity was part of a month-long celebration of the music and attitude created in 1969 by first-generation skinheads and Dr. Marten’s Spirit of ’69 Collection http://www.drmartens.com/uk/spirit-of-69. This hugely important tribe still shapes youth culture in terms of style, attitude and Ska music played by bands like Too Spicy.